[CFC91]

Classic Paddy Power Marketing PR stunt incoming..

[Goku]

yeah surely it's not real

[JonB]

Seems it can be real as the FA has standards for where and how big sponsors can be. Front of shirt can only be a rectangle or circle in the middle of the front of the shirt.

This post has been edited by JonB: 17 July 2019 - 10:44 AM

[isleaiw1]

JonB, on 17 July 2019 - 10:42 AM, said:

Seems it can be real as the FA has standards for where and how big sponsors can be. Front of shirt can only be a rectangle or circle in the middle of the front of the shirt.

But look how much publicity its got them - everywhere you look on social media its being talked about!

[JonB]

isleaiw1, on 17 July 2019 - 11:21 AM, said:

But look how much publicity its got them - everywhere you look on social media its being talked about!

Yeh...pretty much Paddy Powers standard social media policy.

[Hoare (400)]

JonB, on 17 July 2019 - 08:48 AM, said:

Think all fans other than Huddersfield can stop moaning about how bad their new kits are....Huddersfield have won it!!

Maybe Mansfailed will do the same one day, only with "Rentokil" sponsoring them lol ?



Hoare (400)

[Looker-on]

Of course it's real. I mean, who on earth announces a new kit that they can't play in?

[Markham94Cfc]

They've come out and announced the actual kit now, it will be sponsored by PaddyPower, however the point is to remove sponsors from the shirt, so they've sponsored Huddersfield without any sponsorship on the shirt.

[CFC91]

www.saveourshirt.co.uk

As predicted great bit of PR / Marketing from PP and a topic that a lot of football fans will get on board with.

In a time when the gambling industry is being scrutinised more and more around responsible gambling, sponsorships and advertising this is a different way of getting out in the market in a fairly cheap way. I've seen the numbers they've paid Huddersfield for this, and it looks a very good investment for the traction and interest it has gathered

Would expect this is the first of many of these stunts this season as PP will look to use HTFC throughout.

This post has been edited by CFC91: 19 July 2019 - 09:49 AM

[JonB]

CFC91, on 19 July 2019 - 09:49 AM, said:

In a time when the gambling industry is being scrutinised more and more around responsible gambling, sponsorships and advertising this is a different way of getting out in the market in a fairly cheap way. I've seen the numbers they've paid Huddersfield for this, and it looks a very good investment for the traction and interest it has gathered

Everyone still knows its a gambling firm sponsoring them though whether they are on the shirt or not. For all this talk of the self imposed ban on televised football we'll probably see more gambling advertising that before.

[CFC91]

JonB, on 19 July 2019 - 10:12 AM, said:

Everyone still knows its a gambling firm sponsoring them though whether they are on the shirt or not. For all this talk of the self imposed ban on televised football we'll probably see more gambling advertising that before.

W2W advertising by gambling firms comes in from August during live football.

On the kit / PP theme another one..

https://twitter.com/...215796002340864

This kit is very good as well

[Westbars Spireite]

Paddy Power would do anything for publicity. As if they as a bookmakers give a flying fig about 'saving' anyone's shirt.

[JonB]

Westbars Spireite, on 22 July 2019 - 10:01 AM, said:

Paddy Power would do anything for publicity. As if they as a bookmakers give a flying fig about 'saving' anyone's shirt.

Yep...just a tool to getting their name in the press which has worked a treat.

[SatNav21]

some shirts look good without sponsors, some would look really weird without one.
Paddy powers marketing team have got to be one of the best about

[Stockholm Spireite]

Looker-on, on 17 July 2019 - 01:01 PM, said:

Of course it's real. I mean, who on earth announces a new kit that they can't play in?

That certainly made me chuckle!

[DIFH]

Looker-on, on 17 July 2019 - 01:01 PM, said:

<br />Of course it's real. I mean, who on earth announces a new kit that they can't play in?<br />

<br /><br /><br />


And at the same time only have 9 away shirts in the megastore ah hum....

[moondog]

SatNav21, on 22 July 2019 - 02:32 PM, said:

some shirts look good without sponsors, some would look really weird without one.
Paddy powers marketing team have got to be one of the best about

They are also Sponsoring Motherwell


https://www.motherwe...e-main-sponsor/

[Benno Spire]

moondog, on 22 July 2019 - 08:46 PM, said:

They are also Sponsoring Motherwell


https://www.motherwe...e-main-sponsor/

And Newport County

[dart in the crossbar]

maybe they could sponsor us - skins with the sash?

nearly, but not quite, the daftest kit idea that we've had in recent years

[Markham94Cfc]

PP pulled another good marketing strategy yesterday for the Huddersfield game. Before the match they did swap shop for Huddersfield Fans, anyone who returned an old sponsored Huddersfield shirt received the new shirt absolutely free